About us

At Prince of Hollywood, we don’t just sell jewelry — we tell stories through elegance, precision, and timeless design. Behind every shimmering gem and polished band lies a deep-rooted passion, brought to life by our founder, Eric Orozco, and his company, Heart of Gold. This isn’t just a brand — it’s a reflection of legacy, luxury, and love for the craft.
Inspired by the golden age of Hollywood and built on the belief that everyone deserves to feel extraordinary, Prince of Hollywood designs are made to celebrate individuality, confidence, and the quiet power of personal style. Whether it’s the sparkle of a sapphire crystal or the clean lines of a handcrafted silver ring, each piece is designed with purpose and made to be worn with pride.
Heart of Gold, the company behind the brand, lives up to its name in every way — with a commitment to exceptional quality, ethical sourcing, and the kind of care that can only come from a team who truly loves what they do. Every design starts with a vision and ends with a statement piece meant to last a lifetime.
With Hollywood flair and heart-centered values, Prince of Hollywood jewelry is meant for dreamers, creators, and those who walk their own path. Whether you’re dressing up for a big premiere or adding a little magic to your everyday look, we’re here to help you shine — because luxury should never feel out of reach.